Unverified assumptions are the pitfall of any digital product. Our exhaustive research services help you gain a better understanding of user behavior and needs, identify usability issues with existing products, and verify the viability of new product ideas. This unequivocally saves both time and money wasted on rework in the long run.
Having performed research activities for the past 5 years, you can think of us as your research gateway to the Middle East. We have handled large research projects for companies such as Qumu, a global leader in enterprise video solutions, and Derayah, one of KSA’s top online trading platforms, among others in Lebanon,Tunisia, Egypt, U.S, and Qatar.
Our Signature 3-Tiered Competitive Analysis
We are well-known for our signature 3-tiered competitive analysis which takes this previously run-of-the-mill activity to a whole new level. It’s a special blend of feature comparisons, heuristic evaluation and our own specially-formulated checklist for usability factors.This formula paints a very detailed picture of your competitors and the competitive landscape in general.
Our Signature 3-Tiered Competitive Analysis
We are well-known for our signature 3-tiered competitive analysis which takes this previously run-of-the-mill activity to a whole new level. It’s a special blend of feature comparisons, heuristic evaluation and our own specially-formulated checklist for usability factors.This formula paints a very detailed picture of your competitors and the competitive landscape in general.
Design sprints
A traditional design sprint is a 5-day process that utilizes rapid prototyping and user testing to address crucial business questions. But because we love to improve and redesign things, we came up with a 1-day version that will quickly help your team converge on clear goals and outputs. The beauty of this process is that it rapidly gets your product ready for launch because it acts as a catalyst for creativity and user-centered thinking.
Did we mention that we’ve also been Google Design Sprint Masters since 2014?
Design sprints
A traditional design sprint is a 5-day process that utilizes rapid prototyping and user testing to address crucial business questions. But because we love to improve and redesign things, we came up with a 1-day version that will quickly help your team converge on clear goals and outputs. The beauty of this process is that it rapidly gets your product ready for launch because it acts as a catalyst for creativity and user-centered thinking.
Did we mention that we’ve also been Google Design Sprint Masters since 2014?
State-Of-The-Art UX Lab
We offer a complete lab setup with two rooms for testing and observation. The testing room comes with a PC, cameras, microphone, in addition to tablet and mobile devices. Our observation room fits 8 people comfortably and comes with a large meeting table, whiteboard, a TV broadcasting the camera feed from the testing room, and the possibility of providing live streaming for external PCs.
We also offer lab-based research services including user interviews, moderated usability tests, and focus groups.
State-Of-The-Art UX Lab
We offer a complete lab setup with two rooms for testing and observation. The testing room comes with a PC, cameras, microphone, in addition to tablet and mobile devices. Our observation room fits 8 people comfortably and comes with a large meeting table, whiteboard, a TV broadcasting the camera feed from the testing room, and the possibility of providing live streaming for external PCs.
We also offer lab-based research services including user interviews, moderated usability tests, and focus groups.
- Facility Leasing
- User interviews
- Moderated usability tests
- Focus groups (4-5 persons)
- Card Sorting (Group of 4-5 ppl)
- A/B testing
- Competitive research
- Competitive analysis
- Heuristic review
Related Showcases
QUMU | Video Enterprise Platform
Scope of Work
- Usability Inspection
- Behavioral User Research
- Product Design
- webkeyz 3-Tiered Competitive Analysis ©
- Design Sprints
- Product Roadmap & Strategy
