Revamp

Having successfully completed a multitude of revamp projects, from large, complex SaaS products to simple mobile applications, we truly understand the challenge of working with an existing product. We empathize with our clients, because we understand both sides of the coin: how essential it is to improve a product, and how tricky it is to tamper with something has made the business successful for so long.

This balancing act is what we perfect, which is why we came up with our very own 3-stage process for digital product revamp. A process that ensures that your product remains up and running during the revamp phase, with incremental improvements that do not disturb your business’s ecosystem.

step1

1. In-Depth Knowledge

A successful revamp requires in-depth knowledge of both the product and everything that surrounds it. Our 360-degree approach utilizes research to scrutinize all aspects- in terms of the product itself, the business, the industry, and competitors. This allows us to form a clear understanding of the product at hand from all possible vantage points.

  • Market/Domain Understanding
  • Stakeholder Interviews
  • Product Understanding
  • Usability Inspection
  • Contextual User Interviews
  • Competitive Research and/or Analysis

1. In-Depth Knowledge

step1

A successful revamp requires in-depth knowledge of both the product and everything that surrounds it. Our 360-degree approach utilizes research to scrutinize all aspects- in terms of the product itself, the business, the industry, and competitors. This allows us to form a clear understanding of the product at hand from all possible vantage points.

  • Market/Domain Understanding
  • Stakeholder Interviews
  • Product Understanding
  • Usability Inspection
  • Contextual User Interviews
  • Competitive Research and/or Analysis
step2

2. Strategy Formation

Now that we clearly understand your product, we start piecing the findings together to come up with a solid revamp strategy designed for success. We use our experience to form a strategy that takes into account your unique business circumstances in addition to overall industry attributes.

2. Strategy Formation

step2
Now that we clearly understand your product, we start piecing the findings together to come up with a solid revamp strategy designed for success. We use our experience to form a strategy that takes into account your unique business circumstances in addition to overall industry attributes.
step3

3. Gradual Building & System check

Armed with in-depth knowledge of the product and a clear plan for the road ahead, it’s time for execution. Because we’ve done this so many times, we devised our very own project management structure which combines lean UX with agile development. We found that this design-led development approach works best for revamp projects.

3. Gradual Building & System check

step3
Armed with in-depth knowledge of the product and a clear plan for the road ahead, it’s time for execution. Because we’ve done this so many times, we devised our very own project management structure which combines lean UX with agile development. We found that this design-led development approach works best for revamp projects.
  • Personas
  • Experience Blueprint
  • Contextual User Scenarios
  • Roadmap & Strategy
  • Design Sprints
  • Sketches & Wireframes
  • Interactive Mockups
  • Native iOS/Android Development
  • Front-end Development
  • Usability Testing

Related Showcases

BUPA | Health Insurance

Scope of Work

  • Usability Inspection
  • Competitive Research
  • Design Sprints
  • Iconography
  • Visual Design
  • Interaction Design (IxD)
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